Berklee YouTube Hack Day (March 30 and 31, 2013) brought some of the best minds in social media and artist development and promotion to Berklee College of Music for a weekend-long workshop for Berklee students on how and why to use YouTube to launch their careers. A wide array of expert YouTube users presented individual presentations to arm students with the skills and knowledge they need to produce a video, then set them loose to do just that over a 21-hour period. The wide-ranging Hack Day program included sessions on how to gain confidence around recording and posting your videos; how to use the technology you have (or download some for relatively little cash) to produce compelling content; how to use tags and titles for optimal exposure; and more. On day two, the experts viewed and provided feedback on all submitted videos.
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